11/14/2023 0 Comments Lightspeed hq glassdoorThe distribution of the product is equipped by a majority of the retail channels. The haste lifestyle of the consumers is aiding the market of convenient food. Mainly, convenience is the foremost factor driving the instant coffee market in Australia, as it is easily prepared compared to fresh coffee. The instant coffee market has been driven by the urban population's desire for instant refreshments. In addition, as city dwellers have less time to prepare coffee, the sale of instant coffee pouches and pods has increased in cities. When it comes to coffee, Australian clients are interested in the origin and flavor of the product. Despite the fact that opinions about instant coffee and coffee shops are divided across the country, instant coffee is nevertheless consumed significantly more frequently than any other kind. According to data published by Coffee Affection in August 2022, annually, Australians consumed the equivalent of 1.91 kg of coffee per person. ![]() A large number of consumers are ordering their coffee online, thus, increasing the consumption of at-home coffee consumption. ![]() The majority of coffee consumers are purchasing a different variety of coffee via online delivery channels. 15% of respondents claimed that this characteristic would make them more likely to pay more for a cup, while 13% indicated that customer service had the most role in influencing their willingness to pay. Additionally, according to a survey by "Lightspeed HQ," bean origin impacts the price that consumers will pay for a particular cup of coffee, even though the taste is the most crucial consideration. Furthermore, during the projection period, the market demand is driven by consumers' propensity to spend on coffee. As a result of the high frequency of coffee drinkers in the country, the market has a bright future. It has been shown that a significant proportion of Australians choose coffee every day. ![]() The Australian Coffee Market is projected to reach a CAGR of 5.2% over the next five years.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |